Purpose
Mora is a graphic designer and art director based in Antigua Guatemala, with over eight years of experience. Blending historical research with a modern sensibility, building visual narratives that are both culturally grounded and forward-thinking. Guided by honesty, play, and evolution, Mora helps brands express their true essence with clarity and meaning. His work spans several disciplines—brand identity, typography, animation, editorial design, packaging, and creative direction.
Profile
Fuse human creativity with AI to accelerate ideas, scale production, and amplify quality. Transform workflows into visuals, copy, and motion that stay on-brand while pushing originality. Combine AI speed with manual craft, delivering polished assets from concept to completion. Blend automation with artistry to create work that is efficient, innovative, and future-driven.
AI Creative
@ Superside
2020 - Present
Creative direction for companies and/or products. Collaborating in brand strategy formulation, developing strategies to maintain brand consistency and its message on social media and other platforms with other creatives and departments.
Brand Designer & Art Director
@ Domus Works
2020 - 2025
With years of freelance experience, forte lies in creating captivating visual identities, encompassing research, tone of voice, communication strategies, logo design and several graphic elements in different platforms.
Freelance
2016 - Present
Spanish
English
Italian
Languages
Contact
Mora enjoys exploring the power of design to tell stories that resonate on a human level. Driven by a deep curiosity for history, culture, and the symbolic language that shapes our understanding of the world. Design is not just visual—it's a bridge between identity and expression, a tool to reveal truths and provoke thought. This passion fuels his commitment to crafting work that feels intentional, playful, honest, and emotionally intelligent.
Passion